THE BLOG

For the well-read coach.

Explore articles from the OPEX team on topics ranging from program design to nutrition to fitness business. With blogs added regularly, there’s always something new to learn!

Search the blog

OPEX Fitness OPEX Fitness

IS FITNESS TRAINER A GOOD CAREER?

This blog provides you with 15 factors you must consider before deciding if being a Fitness Trainer is a good career for you. These factors include: Will your job pay you enough money initially? Will you get benefits today or into the future? Will you have to work a lot?

Read More
OPEX Fitness OPEX Fitness

WHY BUILDING LEAN MUSCLE MASS IS MISUNDERSTOOD

Clients may be struggling to gain lean mass because they are not capable of breaking down their muscle tissue. This is because they lack the prerequisite levels of strength. In order to gain lean mass, the client needs to be capable of breaking down muscle and recovering from that breakdown.

Read More
OPEX Fitness OPEX Fitness

HOW TO KEEP CLIENT FOR A LIFETIME

Fitness Coaching is unique, unlike other industries, the customer relationship does not end after the marketed good or service is sold. In fact, it’s quite the opposite. Successful coaching businesses are dependent on the long term health of the relationship with the client. The ability to build these long term client relationships is the differentiator between professional coaches and group class instructors.

Read More
OPEX Fitness OPEX Fitness

HOW TO RETAIN FITNESS CLIENTS FOR LIFE

If you’re a coach, you probably agree that working with a new client requires way more energy than working with a veteran you have been coaching for five years.

Read More
OPEX Fitness OPEX Fitness

3 PROGRAMMING TIPS FOR BUSY CLIENTS

The goal of this article is to provide you with some basic tips to improve efficiency within training programs for busy clients. Ideally, every human being should move every day, but in today’s world that is easier said than done. These basic principles are a great starting point for clients who may have a hard time establishing a base of consistency, when it comes to hitting the gym. This can be applied to any type of client looking to improve their overall health and fitness. 

Read More
OPEX Fitness OPEX Fitness

FROM CLOCK STARTER TO PROFESSIONAL FITNESS COACH

Prior to taking the OPEX Coaching Certificate Program (CCP) and opening his OPEX licensed gym, Burchfield had gained experience in various avenues in the fitness industry. He started personal training in 2011, spent some time coaching small group classes, and then ran a CrossFit gym in North Carolina. While running that gym, Burchfield took CCP and realized, “this is what I want to do long-term,” he explained. 

Read More
OPEX Fitness OPEX Fitness

WHOOP STRAP REVIEW: FITNESS TRACKER OR FANCY WATCH

This is the WHOOP Strap’s slogan, a wildly popular fitness wearable that straps onto the user’s wrist in place of a watch. Promoted by athletes and influencers alike, this strap tracks daily activity giving users insights into how well their body is recovering and the amount of stress it’s under. 

Read More
OPEX Fitness OPEX Fitness

BUSINESS PERSPECTIVE: GROUP FITNESS INSTRUCTOR VERSUS PROFESSIONAL COACH

For this to happen, the client needs a solution to his/her problem—to get and stay fit and healthy. The coach needs job fulfillment and an opportunity to make a professional wage so he can have a long-term career in fitness. And the business needs clients and coaches to stick around in order to be profitable.

Read More
OPEX Fitness OPEX Fitness

AIRBIKE PROGRAMS FOR GENERAL POPULATION CLIENTS

When programming the AirBike for general population clients keep it simple. “For good health, most people need some form of good resistance training and easy aerobic work,” says FitzGerald. That’s where the AirBike comes in, as it does not require skill for a client to get an effective aerobic dose-response. While the fitness industry has popularized training the Pain system, with hard intervals, 99% of clients do not need this type of training. They simply need repeatable aerobic efforts, “easy” aerobic work. Learn what repeatable aerobic efforts look like for three modalities in this blog.

Read More
OPEX Fitness OPEX Fitness

FUNCTIONAL FITNESS WORKOUTS FOR FITNESS ENTHUSIAST CLIENTS

In this episode, James refers to functional fitness as mixed modal. By its definition, functional fitness is a mixture of different fitness modalities aptly referred to as mixed modal. It is also the name of James’ latest course that focuses specifically on the sport of competitive functional fitness. If you are an athlete or a coach of an athlete this is the course for you. Learn more here. 

Read More
OPEX Fitness OPEX Fitness

JOIN THE NEXT GENERATION OF PERSONALIZED FITNESS COACHES

Personalized fitness is very simply one-to-one coaching. The OPEX method requires coaches to uniquely design each clients fitness experience. An OPEX coach always delivers a comprehensive assessment, frequent consultations, personalized program designs, and holistic nourishment programs catered to the specific client. Personalized fitness coaches differ from amateur coaches because they are true professionals seeking mastery of their craft, they realize that each client is different and treat them as such.

Read More
OPEX Fitness OPEX Fitness

James’ FitzGerald’s Initial Thoughts on COVID-19’s Impact

At the time of writing this article in late March, COVID-19 is spreading throughout the United States and most of Europe. While some local governments have passed shelter in place ordinances, the full effects of this pandemic have yet to be seen. Here is how OPEX Fitness Founder, James FitzGerald, believes COVID-19 will impact society and the fitness industry.

Read More
OPEX Fitness OPEX Fitness

MICHAEL PILHOFER: FIFTEEN YEARS AND COUNTING

At the time, 39-year-old Pilhofer owned a CrossFit affiliate—today it’s called MSP Fitness in St. Louis Park, Minnesota—and while he said he learned a lot from the CrossFit methodology, he also found himself seeking educational opportunities outside of CrossFit.

Read More
OPEX Fitness OPEX Fitness

CLIENT PERSPECTIVE: GROUP FITNESS INSTRUCTOR VS. PROFESSIONAL OPEX COACH

For this to happen, the client needs a solution to his/her problem—to get and stay fit and healthy. The coach needs job fulfillment and an opportunity to make a professional wage so he can have a long-term career in fitness. And the business needs clients and coaches to stick around in order to be profitable.

Read More
OPEX Fitness OPEX Fitness

WOULD YOU RATHER BE A GROUP CLASS INSTRUCTOR OR A PROFESSIONAL COACH?

For this to happen, the client needs a solution to his/her problem—to get and stay fit and healthy. The coach needs job fulfillment and an opportunity to make a professional wage so he can have a long-term career in fitness. And the business needs clients and coaches to stick around in order to be profitable.

Read More
OPEX Fitness OPEX Fitness

BUILDING ENDURANCE IN FUNCTIONAL FITNESS

Bioenergetics covers Energy System Training and the core biological adaptations required for competitive functional fitness such as metabolic specificity and the new power-time curve. This topic covers pace theory, metabolic training, and how to create the most efficient progressions of work possible. Learn how to create these efficient progressions with sample programming in Mixed Modal.

Read More
OPEX Fitness OPEX Fitness

WHY YOUR CLIENTS NEED SUNSHINE

In this weeks Ask Me Anything (AMA) sneak peek, James FitzGerald, tackles the question of how important is it to get sunshine? This weekly AMA is available exclusively to OPEX Coaching Certificate Program (CCP) Coaches as part of our never-ending mission to supply our coaches with a quality education.

Read More
OPEX Fitness OPEX Fitness

10 MINUTES OF FITNESS: TRAINING CLIENTS THAT ARE REPORTING PAIN?

First, ask the client “does this pain you feel lead to a decrease in your function?”  If the answer is yes then a medical route should be pursued. But, if the pain does not decrease the client’s function than it is up to the coach to identify the cause of the pain and work around it.

Read More
OPEX Fitness OPEX Fitness

3 REASONS YOU NEED TO ASSESS

By conducting a thorough assessment both the coach and the client get a clear understanding of what the client is capable of. This will quickly ground any fantasies goals the client may have and enable a focused conversation on goals, progression, and appropriate timelines and trade-offs. The assessment is the coach’s chance to help the client fall in love with the long game and the progress they will make over time.

Read More

INBOX EDUCATION

Sign up for our mailing list to receive coaching tips, free guides, and resources directly to your inbox.