THE BLOG
For the well-read coach.
Explore articles from the OPEX team on topics ranging from program design to nutrition to fitness business. With blogs added regularly, there’s always something new to learn!
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SHOULD YOU COUNT MACROS? - A BEGINNER’S GUIDE
In this beginner’s guide to counting macros, we will cover some steps to take before counting macros, and only then, how to count macros.
UNILATERAL EXERCISES - THEIR BENEFITS, LOWER, AND UPPER BODY EXAMPLES
Unilateral exercises train one limb at a time. This type of exercise is great for building stabilization and fixing imbalances in a movement pattern.
HOW TO EFFICIENTLY WRITE EXERCISE PROGRAMS
To become more efficient at writing exercise programs you need to improve competency, create a good environment, find your rhythm, and maximize time.
HOW, WHEN, WHY DO I NEED TO TAKE A DELOAD WEEK?
Do I really need to take deload weeks? How often should I take one?
What exactly does it mean to deload anyway? Is it a full rest week? Or does it just mean decreasing the volume and intensity a little bit.
The answer, like most things health and fitness as per usual:
FULL-BODY WORKOUTS FOR BEGINNERS: WHY THEY'RE PERFECT
Full-body workouts for beginners are a great way to train multiple movement patterns in a short amount of time. Unfortunately, all too often they are overlooked for more complex training protocols.
WHICH PERSONAL TRAINER CERTIFICATE IS BEST?
So you’re ready to start training clients. Step one to becoming a personal trainer is achieving your very first coaching certificate, which will likely be the first of many as you pursue a lifetime of continuing education.
HOW DO YOU GET YOUR PERSONAL TRAINER CERTIFICATION?
Getting a personal trainer certification seems like the logical first step to becoming a fitness professional. Online learning has opened up opportunities for many by bringing personal trainer educations to their homes. Here are the four steps to getting your personal trainer certificate.
HOW HARD IS IT TO BECOME A PERSONAL TRAINER?
How hard is it to become a personal trainer? Here we will look at the education you need to get a job, how hard it is to get a job, and be successful.
GOAL-ORIENTED FITNESS PROGRAMS: STRENGTH, MUSCLE, ENDURANCE, WEIGHT LOSS AND VITALITY
Learn how to create fitness programs focused on a specific goal. We share 4 popular goals + give ideas for developing individualized programs for each.
OPENING A MICRO-GYM: PROS & CONS
A micro gym can be a low-cost, low-risk way to start your in-person fitness business. But consider a few of the pros and cons before making a final choice.
10 MARKETING TIPS FOR PROFESSIONAL FITNESS COACHES
Your ability to market your fitness business can make or break you, especially early on. Learn 10 key marketing tips to set yourself up for success.
CAN YOU LIST YOUR PRIORITIES?
Can You List Your Priorities? If you Google the definition of “priorities” you get this: “a thing that is regarded as more important than another” People operate based on what they value and that will translate into a set of priorities that dictate their behavior. So what happens within a coach-client relationship when you have […]
REMOTE COACHING: THE PROS AND CONS
While it may sound like a dream—working from anywhere with complete control over your schedule— remote coaching has both benefits and tradeoffs.
KNOW YOUR WHY- PART 2
Simon Sinek makes an incredibly profound statement “People don’t buy what you do, they buy WHY you do it.” Take a moment to reflect on that statement. The reason that people get on board with a product or with a company (or with a coach) is because they believe in the values and views of that company.
GLEN OLIVER: CHOOSING SHORT-TERM PAIN FOR LONG-TERM GAIN
Over the course of five years, 500 people came in and signed up at Glen Oliver’s gym. But after five years, where were those 500 people?
DYLAN STANIEC: FINDING A BETTER WAY WITH OPEX
Dylan Staniec remembers the frustration: The frustration he felt when he wasn’t able to offer a solution to his clients. Then in January 2018, the 35-year-old from Santa Cruz, California opened Sea 2 Summit Training and abandoned his old way of training clients in favor of an individual program design model.
COACH MICHAEL BANN AND THE INITIAL ASSESSMENT
In this week’s installment of OPEX One I’m going to be giving insight to the art of assessing an athlete who’s been chewed up and spit out by the grinder. If you’ve been involved in fitness for awhile you’ve likely seen the athletes who have stopped making progress, […]
CODY LOEFFLER: PUTTING THE CLIENT FIRST WITH OPEX
Cody Loeffler, a CrossFit Games athlete, knew right away there was something different about James FitzGerald and OPEX Fitness.
GROUP CLASS INSTRUCTOR VERSUS OPEX COACH: COMPARING THE ECONOMICS
For this to happen, the client needs a solution to his/her problem—to get and stay fit and healthy. The coach needs job fulfillment and an opportunity to make a professional wage so he can have a long-term career in fitness. And the business needs clients and coaches to stick around in order to be profitable.
LESSONS LEARNED IN WEIGHTLIFTING
Like we always teach coaches now in fitness - KNOW WHY YOU ARE DOING WHAT YOU ARE DOING.