The first step to becoming a professional coach is knowing who you are and what you stand for. You are not “just a coach”, your impact on even a handful of clients is profound when you lead with clarity, authority, and truth. By embracing your identity as a professional, you elevate yourself beyond the noise of the industry and step into a role that commands respect and creates lasting change.

Great coaching starts with understanding the whole human in front of you. Learn how to stop guessing about client needs and instead use the OPEX Body, Move, Work protocol to create programs that justify premium pricing.

Learn how to create great programs for your client’s needs, goals, and outcomes. Great programming is about designing training, lifestyle, and nutrition plans that reflect who your clients are and where they’re going. Using the OPEX Gain, Pain, and Sustain framework, you’ll deliver personalized solutions that evolve with your clients and set you apart as a true professional.

Great coaches have great systems. They make your career sustainable, prevent burnout, and allow you to deliver premium coaching at scale. With the OPEX Method and CoachRx, you’ll learn and implement the systems that allow you to coach better, run your business smoothly, and grow without losing quality.