THE BLOG

For the well-read coach.

Explore articles from the OPEX team on topics ranging from program design to nutrition to fitness business. With blogs added regularly, there’s always something new to learn!

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Kinza Zaheer Kinza Zaheer

CAN YOU LIST YOUR PRIORITIES?

Can You List Your Priorities?  If you Google the definition of “priorities” you get this: “a thing that is regarded as more important than another” People operate based on what they value and that will translate into a set of priorities that dictate their behavior.  So what happens within a coach-client relationship when you have […]

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Kinza Zaheer Kinza Zaheer

INDIRECT ASSESSMENT WITH JAMES FITZGERALD

James FitzGerald talks strategy as well as indirect assessment while EC Client Laura Dickerson does a test of 15 second all out effort sprints on the new Stairmaster Air Bike. If you’re interested in setting up a free consult and are ready to get started with your personal assessment and fitness plan you can fill out your information here.

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Kinza Zaheer Kinza Zaheer

HOW COVID-19 EXPOSED THE FLAWS IN THE FITNESS INDUSTRY

“So you are 3 years into coaching, now have a podcast, “success,” and are teaching folks how to “scale it” online; Stop it! Go back to teaching people, in person, how to move, towards autonomy, for another 10-15 years, then come back and attempt to teach others the “good word.” We need better craftspersons in fitness coaching, not technician to perceived master jumpers; and ironically, you will be more efficient when you come back and actually make sense.”

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Kinza Zaheer Kinza Zaheer

PERCEPTIONS

I was out practicing MAP 10 (#map10isthenewzone1) in North Carolina while there for CCP “program design” and “coaching” level 1. The night there was calling me to be outside. I walk often. Its not irregular for me to walk with my Titan Vest in the AM’s for 60 min as well as hike the Gateway Loop with my wife 2-3x/week for 1:09 – ish. (currently on track to beat Matt and Lindsay’s 1:08). Anyhow, I was out for a stroll and had to stop in this field.

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Kinza Zaheer Kinza Zaheer

THE IMPACT OF A CCP COACH

On Monday, James, Mike and I spoke to a of a group of coaches outside of the world of “fitness” and what was a repeating theme of the discussion is the opportunity that coaches have to truly make an impact in someone’s life.

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Kinza Zaheer Kinza Zaheer

DO WHAT MAKES YOU HAPPY

I had the best weekend—it was completely full and utterly fulfilling.  I completed phase 2 of a new corporate gym I’m setting up, packed and got ready to leave for Sweden, I trained and PR’d, made & ate really good seasonal food, hung out with a dear friend, read a book, listened to good music, slept well, supported Kent at the opens, took my daughter to volleyball, survived as she drove us home (she just got her learners), connected with old friends, had very philosophical conversations, played laser tag with my boys, went shopping, drove my kids to their activities at all hours, and had an extra teenager at my house for a grand total of 5 kids for the weekend.

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Kinza Zaheer Kinza Zaheer

DO IT FOR FUN

I recently worked with a group of children, a troop of Girl Scout Brownies, about 8 or 9-years-old, came into OPEX to earn one of their badges

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Kinza Zaheer Kinza Zaheer

HOW TO IMPROVE A COACH'S CLIENT RETENTION

And so creates a situation where the gym owner is the only one checking in with clients who suddenly go MIA, the only one actively seeking new clients, the only one taking clients for coffee or lunch, and the only one going to a client’s Christmas concert or having clients over for dinner.

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Kinza Zaheer Kinza Zaheer

HOW TO BECOME A FITNESS COACH

Each year we get asked “how do I become a fitness coach?” thousands of times. Thankfully, it’s simpler than you might think and you can have a new career in an industry you love in as little as six months. Here is how to become a fitness coach and what the career path looks like.

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Kinza Zaheer Kinza Zaheer

HOW DO I DETERMINE THE SIZE OF MY FACILITY?

For example, large gyms like 24 Hour Fitness and L.A. Fitness require almost 30,000 square feet of space. Though the costs of leasing such a facility size are astronomical, they are able to maintain profit by offering cheap gym services and coaching while operating a very large client base. The same analysis can even be applied to most CrossFit or group fitness gyms, because the overlap in when clients train necessitates larger facilities and more equipment.

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Kinza Zaheer Kinza Zaheer

5 TIPS FOR REMOTE COACHES AND GYM OWNERS

That’s the number one tip OPEX CCP Coach Sam Smith has for the thousands of coaches who are suddenly transforming themselves into remote coaches since their gyms closed because of the novel coronavirus pandemic.

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Kinza Zaheer Kinza Zaheer

HOW TO CHANGE YOUR COACHING SCHEDULE

Or maybe you have discovered coaching 20 group classes a week, sometimes four a day where you administer the same workout over and over, becomes tedious in a hurry. That’s certainly not your perfect day. 

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Kinza Zaheer Kinza Zaheer

BENNY EVIEN: BUILDING HIS BOOK OF CLIENTS

As many gyms of all sizes have lost clients or closed their doors completely, and people have quickly grown bored of Zoom classes, OPEX CCP Coach Benny Evien has taken advantage of the pandemic by using it as a time to show people the value of having a personal coach in their corner. 

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